Integrated Communication Design
Over the past 20 years, design in both South Africa and the global context has undergone a profound transformation. Communication Design has evolved from being perceived purely as aesthetic styling to being intricately linked with the social sciences, business sciences and information and communication technologies.
The Diploma in Integrated Communication Design stands as the only qualification in South Africa that effectively bridges the historical divide between Graphic Design and Multimedia Studies. While Graphic Design traditionally focuses on print and conventional design disciplines, Multimedia encompasses web design, 3D modeling, animation and motion design. This Diploma’s integrated approach uniquely combines these fields, with a particular emphasis on concept development, positioning it as a leader in cultivating versatile, future-ready designers.
The context of this diploma is determined annually by what is industry-relevant to ensure maximum impact and interest. Your modules will be Integrated Communication Design Subject (ICD), Interaction Design (IAD), Motion Design (MDE), Information Design (IFD), African Design (IAD), and Communication Design Practice (CDR). The modules will provide you with the knowledge and skill to solve interesting and complex communication designs
across a variety of appropriate media.
POSSIBLE CAREER OPPORTUNITIES
- Graphic designer
- Creative director
- Motion graphic designer
- Video and film editor
- Layout designer
- Product designer
- Animation/animator
- Art director
- Illustrator
- Design consultant
- Information architect
- Data visualisation
- Copywriter
- Web designer
- Digital media specialist
- Photo editor
- Product designer
- 3D designer
- Game designer
- Package designer
- Graphic novelist
- Usability analyst
- User experience designer
- User interface designer
- Interaction designer
- Mobile designer
- Developer (front-end and back-end)
- Content strategist
- Creative technologist
- Design strategist
- Service designer
CAREER PROFILE
You should have an interest in and understanding of the diverse communication design industry. To be successful, you must develop an informed understanding of communication design, motion design, interaction design and information design problems by applying knowledge of design, technical, creative and conceptual thinking skills, methods and techniques to produce meaningful relationships between people and the products and services they use. The course will provide you with the necessary, sought-after knowledge, skill and professionalism in preparation for a chosen career that meets and exceeds the design industry requirements of a digitally connected world.
FACILITIES
Specialised Apple Macintosh studios.
CONTACT DETAILS
The Departmental Administrator
Gwen Baloyi
+27 12 382 6145
Viscom@tut.ac.za